About Titleist

Titleist: History, Rise and Present

Titleist was founded in 1932 as part of AG Spalding & Bros. When the brand was launched, it had a clear mission: to create the best golf ball on the market. The name "Titleist" was chosen to emphasize the brand's pursuit of delivering the highest level of quality that could earn it the title of the best. This ambition was quickly recognized by golfers worldwide.

In the early 1930s, golf balls were typically made with a balata rubber cover, but Titleist began experimenting with new materials and technologies. The first major innovation was the introduction of a golf ball with a floating core, which provided a significant improvement in both distance and control. This was a breakthrough that set the standard for quality in golf balls.

The emergence as the leader of the industry

In 1953, Titleist launched the famous DT golf ball, which quickly became a favorite among both amateur and professional golfers. This ball was known for its durability and consistency, making it a popular choice. Titleist continued to innovate throughout the 1960s and 1970s, with the development of new technologies that further improved the ball's performance.

A milestone in Titleist's history came in 2000 with the launch of the Pro V1 golf ball. The Pro V1 was an instant success due to its superior performance and quickly became the most used golf ball on the PGA Tour. The Pro V1 became known for its unique construction that includes a high-performance core, a less firm tire and an advanced urethane surface. This ball revolutionized the game and cemented Titleist as a leader in golf ball technology.

Today's Titleist

Today, Titleist is not only synonymous with golf balls, but also an important player in the development of golf equipment such as clubs, golf bags and accessories. Titleist's range includes a wide range of products, including their popular golf clubs such as the T Series and Vokey SM wedges. Their clubs are known for their precision and technological innovation, which ensures that players of all levels can achieve better results.

Titleist is also known for their strict quality control and testing methods. Every golf ball and club goes through extensive testing to ensure they meet the highest standards. This dedication to quality and precision has made Titleist the preferred choice for many professional players who rely on their equipment to achieve peak performance on the course.

The brand also has a strong presence in golf's professional circles, where they sponsor many of the world's best players and tournaments. Titleist also invests in supporting golfers of all skill levels through their comprehensive junior and amateur golf program.

Today, Titleist continues to focus on innovation and precision, constantly working to improve their products to meet the changing needs of golfers. Their commitment to quality and their ability to deliver products that can improve player performance ensures that Titleist remains a key player in the world of golf.

Overall, Titleist is more than just a golf ball manufacturer; it is a brand that represents a long history of innovation, precision and dedication to the evolution of the game of golf.

Our equipment

See our selection of used golf clubs and Titleist equipment here: Golf clubs

Also see our stand system to understand how each club stands: Stand Rating